The Security Mentor

A computer repairman kept trying to explain to customers why their machines were running slowly, popping up random ads all the time, and not going where they were supposed to on the web.

He kept having trouble explaining. That happens with technical people. And nobody likes to be told that it's their fault that their computer got infested.

He finally found the right way to explain why it's unsafe to take all the "free" goodies that are in your face on the web. He now says something to the effect

"There's no free lunch on the net and there are plenty of businesses that can make money taking over your computer"

. He says that intelligent but non-technical people positively glow with insight when he explains it that way.

Yes, there's good free stuff. But you usually can't trust someone who stops you on the street to give you the good free stuff.